Bella Paulista Casa dos Pães

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Have you ever craved a pão de queijo at 3 AM? At Bella Paulista Casa dos Pães, that’s not a problem. This isn’t just a bakery. It’s a 24/7 Sao Paulo institution. Bella Paulista opened its doors in 2002. A family passionate about baking wanted to create something special. They succeeded. Located on Rua Haddock Lobo, near Avenida Paulista, Bella Paulista draws thousands of people daily. On weekends, the number can reach 9,000. Bella Paulista is a sprawling 1,200 square meters. 300 are dedicated to the bustling dining area. Imagine the aroma of fresh bread, the clatter of plates, the hum of conversation. It’s a feast for the senses. In 2012, Bella Paulista employed 320 people and brought in R$1.5 to R$1.7 million monthly. That’s a lot of pão de queijo! Their menu is massive. From sandwiches to pizza, salads to hot dishes, there’s something for everyone. Vegetarians and vegans also have plenty of choices. And the breakfast buffet? It’s legendary. The staff is known for its friendly service. They’re happy to guide you through the options. You can even order online. Bella Paulista has become more than a bakery. It’s a meeting place, a late-night haven, a slice of Sao Paulo life. So, whether you’re craving a quick bite or a full meal, Bella Paulista awaits. Anytime. Day or night.

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