Have you ever tasted gelato that made you feel like you were on a journey through a vibrant Italian piazza? Anita Gelato, a beloved Israeli gem, offers an exquisite range of flavors, each a testament to the passion and dedication of the Avital family. This family-owned and operated business began in 1998 in Netanya when Anita Avital, a single mother, and her son Nir, experimented with unique gelato combinations in their kitchen. Theirs was not some fancy gourmet kitchen, but a small space in one of the city’s most rundown areas. They shared their creations with neighbours who, over time, would become their most loyal fans. Soon after, they began selling their handcrafted gelato at local food fairs. In 2002, Nir’s brother Adi joined the family business and opened the first Anita Gelato shop in Tel Aviv’s charming Neve Tzedek. It was a momentous occasion.
The shop’s success was immediate, and the Avital family expanded their reach, opening several more Anita Gelato locations across Israel. Their dedication to using the finest ingredients, from fresh seasonal fruits to hand-roasted nuts, helped their gelato surpass expectations. By 2012, they launched their sister brand, Golda Glida, becoming one of Israel’s largest ice cream chains. Anita Gelato is not just about delicious flavours, it’s about the story of a family pursuing their passion, each scoop carrying with it an essence of warmth, resilience, and dedication. But don’t just take my word for it, visit Anita Gelato, indulge in a scoop of their signature Salted Pretzel Variegato, and let the taste take you on a journey of flavor. You won’t be disappointed.