“What’s Understory?” you might ask. It’s more than just a name. Understory is a free public visitor center at The Spheres in Seattle. It’s an immersive experience.
The Spheres are Amazon’s innovative addition to downtown Seattle. They offer employees a rainforest-like work environment. Amazon created Understory to explain this groundbreaking building.
Understory gets its name from the lush habitat between a rainforest floor and its canopy. It offers a 360-degree experience. Visitors can explore the science, engineering, and plants behind The Spheres.
Amazon assembled a team of local Seattle companies. They designed the exhibit space. The team included architects, designers, and filmmakers. They also included exhibit managers and a/v integrators.
At Understory’s heart is a central media installation. It was designed by Belle & Wissell. Here, you can see sweeping views of The Spheres’ interior. Stunning macro footage showcases its world-class plant collection. The installation features a large curved LED display. LED columns surround it at regular intervals.
Interpretive zones are marked by pools of light. Directional audio provides voiceover descriptions of the plants on display. Jesse Solomon Clark composed a generative soundscape, enhancing the experience.
Five modular exhibits are situated throughout Understory. They offer more information about Amazon, The Spheres, and the plant collection. Each station features a physical interactive designed by Studio Matthews. There’s also a touchscreen interactive designed by Belle & Wissell. These present unique topics through a playful interface. They encourage further discovery.
Understory isn’t just about looking. It’s about connecting. You can often find artists in residence here. They explore the intersection of art, nature, and technology. These artists engage with visitors. They showcase how art breaks down barriers and builds community.
One recent artist, Elise Wulff, creates art from discarded materials. She uses cardboard, paper bags, and hot glue. Her work reflects a deep connection to the natural world. Wulff elevates ordinary objects into meaningful art.
Visiting Understory takes about 20 to 40 minutes. Photography is allowed, but flash and tripods aren’t. The Spheres Discovery at Understory is for everyone. But minors must be with an adult.
Understory is located at 2101 7th Avenue. It’s open Tuesday through Saturday, from 10 a.m. to 6 p.m. Hours can change, so check ahead.
So, come explore Understory. Discover the connections between art, technology, engineering, and design. It’s an ever-changing destination.