KVET-AM

Established by World War II veterans, KVET-AM first crackled to life on October 13, 1946. KVET-AM wasn’t just another station. It was Austin’s third radio station, a testament to the veterans’ vision. Imagine those early days. KVET-AM, broadcasting at 1300 kHz, was a hub of information and entertainment. It was an affiliate of the Mutual Broadcasting System. KVET-AM’s reach extended beyond mainstream audiences. It carved a space for minority communities with programs like “Noche de Fiesta” for Spanish speakers and “The Elmer Akins Gospel Train” for African American listeners. Even the Dr. Hepcat Show introduced Austin to the vibrant sounds of R&B and “Jive Talk”. KVET-AM has always been more than just sports. It was a reflection of Austin’s diverse soul. Fast forward to 1969, and KVET-AM underwent a transformation, becoming the “Country Giant.” Legends like Arleigh Duff, Penny Reeves, Jerry Gee, and Sammy Allred graced its airwaves, spinning country tunes and propelling the station to the top of the local charts. KVET-AM continued its reign through the 1980s, a blend of country music, news, and the thrill of Houston Oilers and Dallas Cowboys football. But the radio landscape was changing, with listeners increasingly tuning into FM. KVET-AM adapted. It embraced talk radio, becoming an ABC Information Network affiliate, before finding its current home in the world of sports talk in 1998. Today, KVET-AM, still broadcasting at 1300 kHz, is a cornerstone of Austin’s sports scene. It’s the flagship station for University of Texas athletics, bringing the roar of the Longhorns to fans across the region. KVET-AM stands as a symbol of resilience and adaptation, a testament to its founders’ vision. It’s more than just a radio station. It’s a piece of Austin’s history, a thread woven into the city’s vibrant tapestry.