Edward B. Butler

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“Five cents for this?” a customer might have scoffed back in 1878. Right here in the bustling heart of Chicago, imagine the audacity of the Butler Brothers. They dared to introduce the “five cent” counter, a concept that would revolutionize retail and forever etch the name Edward B. Butler into the city’s commercial tapestry. Edward, along with his brothers George and Charles, established Butler Brothers in Boston in 1877. This wasn’t just another shop; it was a wholesale powerhouse that catered to department stores. Edward, a shrewd businessman with an eye for innovation, recognized the potential of the “five and dime” concept. While the brothers started in Boston, Chicago quickly became their center of operations. This city, with its central location and booming economy, provided fertile ground for their ambitious endeavors. Edward’s legacy extends beyond the aisles of bargain goods. He was a true patron of the arts, an avid collector of George Inness’s work, donating a significant portion of his collection to the Art Institute of Chicago. Edward B. Butler, the man who mastered the nickel and dime, proved that business acumen and artistic appreciation could indeed go hand in hand. He left an indelible mark on Chicago, a testament to the power of a simple idea and the vision of one remarkable man.

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