The air crackles with unseen energy. This is it WKBD-TV and WWJ-TV. Right here on Eleven Mile Road in Southfield.
WKBD-TV and WWJ-TV aren’t just television stations. They’re Detroit’s storytellers. Since January 10 1965 WKBD has broadcast local news and entertainment. Initially an all-sports station it later became an independent powerhouse. Then it embraced the Fox network. A fascinating journey indeed.
Imagine Lou Gordon a Detroit legend. His nationally syndicated show originated here. His 1967 interview with George W Romney rocked the nation. Romney’s “brainwashing” comments ended his political career. Gordon’s sharp wit made WKBD a must-watch. The station even briefly carried the short-lived United Network. It was ambitious and innovative.
WKBD’s news department experienced ups and downs. Initially launched in 1968 it was later shuttered due to economic challenges. Yet the station’s commitment to local news is undeniable. They later expanded news coverage under Cox ownership. WKBD even briefly extended its news to serve the then newsless WWJ-TV.
WKBD’s sports coverage was legendary. It held rights to the Red Wings Pistons and Tigers. These local teams generated high ratings. The station’s rivalry with WJBK-TV for the 10 pm news audience was intense. This competition was heated and dramatic.
The station changed affiliations several times. From Fox to UPN and eventually to The CW. The CW was a merger of UPN and The WB networks. WKBD’s journey wasn’t always smooth. Financial struggles and changes in the television landscape brought challenges. Yet the station persevered. In September 2024 WKBD-TV returned to The CW network.
WKBD-TV and WWJ-TV stand as a testament to Detroit’s spirit. They are resilient beacons of information and entertainment. They reflect the city’s character. A dynamic station with a rich history. WKBD-TV and WWJ-TV continue to thrive in the modern media landscape. Their legacy is firmly rooted in Detroit’s vibrant heart.