Time is money, efficiency is life Slogan Stele

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Emerging from the depths of Shekou’s industrial heart, the “Time is Money, Efficiency is Life” Slogan Stele stands as a testament to China’s economic transformation. Here, at the crossroads of Nanhai Boulevard, Taizi Road, and Gongye 1st Road, this unassuming billboard became a rallying cry. The Time is money, efficiency is life Slogan Stele wasn’t always an iconic landmark. It began as a simple quote by Yuan Geng in 1981. He was the director of Shekou, a small district in Shenzhen. Imagine Shenzhen in the 1980s, a stark contrast to the bustling metropolis it is today. The annual income of a Hong Kong farmer was 70 times that of a Shenzhen farmer. Though separated by a single river, the Shenzhen River, the two regions seemed worlds apart. Yuan Geng understood this disparity. He envisioned a Shekou that embraced a new philosophy, a philosophy encapsulated in the now-famous phrase: “Time is Money, Efficiency is Life.” The Time is money, efficiency is life Slogan Stele was strategically placed. It was a message to Hong Kong investors, a bold declaration of Shekou’s commitment to rapid development and economic progress. This simple slogan resonated deeply, becoming a powerful symbol of China’s reform and opening-up policy. It perfectly captured the spirit of the era, a time of unprecedented economic growth and transformation. In 1983, the slogan’s impact was demonstrably clear. Sanyo Electric, a Japanese company, decided to invest in Shekou. What was supposed to be a week-long negotiation was concluded in just three days. A testament to Shekou’s newfound efficiency. A month and a half later, the Sanyo factory was operational. The Time is money, efficiency is life Slogan Stele’s message was more than just words; it was a promise put into action. The slogan’s reach extended beyond Shekou. In 1984, Deng Xiaoping visited Shekou and was introduced to the slogan by Yuan Geng. Deng, the architect of China’s economic reforms, recognized its power. He fully endorsed it. Later that year, during the 35th-anniversary celebrations of the People’s Republic of China, the slogan was proudly displayed on parade vehicles, broadcasting its message nationwide. The Time is money, efficiency is life Slogan Stele became synonymous with the “Shenzhen speed,” a term used to describe the city’s rapid growth and development. In 2010, it was voted the most influential concept in Shenzhen’s 30-year history. It embodies the city’s relentless pursuit of progress. More than a slogan, the Time is money, efficiency is life Slogan Stele represents a shift in mindset, a bold embrace of a new era. It is a symbol of the courage, the ambition, and the ingenuity that propelled China’s economic miracle.

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