Seljak Brand and Five Mile Radius

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Has anyone ever wondered what happens to the leftover wool scraps from a factory floor? At Seljak Brand and Five Mile Radius in Brisbane, those scraps find new life. Seljak Brand, founded by sisters Sam and Karina Seljak, transforms discarded wool into beautiful, recycled blankets. This isn’t just a shop; it’s a testament to their vision of a world without waste. Seljak Brand and Five Mile Radius showcases their award-winning blankets. These aren’t your ordinary blankets. They’re woven from factory offcuts, deadstock yarn, and even old woolen jumpers, all sourced in Australia and Europe. The sisters chose wool for a reason. It’s a natural, renewable resource with amazing properties. It’s odour and stain-resistant, antibacterial, lightweight, breathable, and incredibly insulating. Here at Seljak Brand and Five Mile Radius, you can see and feel the quality firsthand. But the story doesn’t end with a purchase. Seljak Brand has a closed-loop system. When your blanket is worn out, they’ll collect it for free. If it’s still usable, it’s donated to the Asylum Seeker Resource Centre. If not, it’s recycled into new yarn for future blankets. The sisters also donate $5 from every blanket sale to the ASRC. Seljak Brand and Five Mile Radius isn’t just about selling blankets. It’s about showcasing a sustainable business model, sparking conversations about the circular economy, and proving that beautiful things can emerge from what others discard. It’s a story of innovation, sustainability, and the power of a simple idea.

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