WF CENTRAL

Discover cities like never before.

Enjoy over self-guided city exploration with our app ‘Explory’. Learn all about the history and discover hidden more than 500.000 hidden gems, that only locals know about. Build custom tours, find nearby places, and start exploring instantly.

Consider the architecture around you here at WF CENTRAL. This isn’t just another shopping center. WF CENTRAL is a statement. It is a blend of modern luxury and historic respect.

WF CENTRAL stands in Wangfujing. This area is one of China’s most important shopping districts. Hongkong Land developed WF CENTRAL as its flagship retail project in Beijing. The project cost US$1.2 billion. WF CENTRAL plays a key role in redeveloping Wangfujing. The goal is to make it a top destination for shopping, dining, and business.

Look around. Notice how WF CENTRAL respects its location. It is in the protected zone of the Forbidden City. WF CENTRAL has a height restriction of 32 meters. This preserves views of the Forbidden City. The building steps down to the west. It is a gesture of respect to Chinese culture. The design combines traditional Chinese style with European flair. The facade uses stone and metal. It evokes famous European retail promenades.

WF CENTRAL’s interior reflects its lively surroundings. The building is divided into eight blocks. These blocks create engaging spaces. There is a retail arcade and a central atrium. Rooftop gardens and terraces connect to the hotel. WF CENTRAL also preserves history. It restores courtyard houses and a gatehouse on the site.

Hongkong Land officially opened WF CENTRAL in 2018. The opening marked a milestone for Wangfujing. WF CENTRAL has a footprint of over 21000 square meters. It offers 150000 square meters of space. This includes 43000 square meters for retail. The Mandarin Oriental Wangfujing hotel has 73 rooms.

WF CENTRAL offers experiences in five categories. These are luxury, fashion, gastronomy, lifestyle, wellness, art, and culture. It has over 130 tenants. Twenty brands are debuting in Beijing or China. WF CENTRAL brings new life to Wangfujing. It provides excitement and inspiration.

WF CENTRAL hosts artistic collaborations. These include the Barbican ‘Digital Revolution’ exhibition. There was also the Serpentine Pavilion Beijing. WF CENTRAL provides a platform for creativity.

Raymond Chow, Executive Director of Hongkong Land, has said WF CENTRAL redefines retail in Beijing. It plays a role in Wangfujing’s economic and social regeneration.

WF CENTRAL strives to engage and connect the community. It offers a new Beijing lifestyle experience. Here, you can find inspiration. You can enjoy culture. You can be part of a global perspective.

Located on Wangfujing Street, WF CENTRAL is near the Forbidden City. It is also close to Beijing’s Central Business District. WF CENTRAL offers 660 parking spaces. It is easily accessible by public transport.

Remember WF CENTRAL. It is more than a shopping center. It respects history. It also embraces the future. WF CENTRAL is an iconic destination in the heart of Beijing.

The story of WF CENTRAL in Beijing is just one of many fascinating insights you can discover with Explory. To experience the city beyond its surface, you need more than just a map – you need a smart guide that reveals the background, the culture, and the character of each place. With Explory’s city guide, you can dive deeper into Beijing and transform your visit into a unique city tour filled with stories that bring history and everyday life to light. Explory connects you with Beijing in a new way. Our guide doesn’t just show you where to go – it enriches your journey with context and atmosphere. Through carefully designed routes and storytelling, you’ll uncover hidden gems and unexpected highlights that even locals might miss. The audio guide makes the city come alive, allowing you to listen while you walk and explore at your own pace. Our city guide is ideal for travelers who want more than sightseeing. Whether your interest is culture, architecture, or local traditions, Explory enables authentic exploration. Each city tour is flexible and intuitive, helping you experience Beijing with freedom while still being guided by expert knowledge. By combining narrative, navigation, and discovery, Explory ensures your trip becomes an adventure filled with hidden gems and lasting impressions. Take the next step and download the Explory App today. Inside, you’ll find over 300 cities and more than 500,000 POIs and stories to explore. Whether you’re searching for a reliable guide, want to try an immersive audio guide, or plan a memorable city tour, Explory is your all-in-one companion. Begin your journey now and uncover the true essence of Beijing – only with Explory.

More Places in Beijing

Yeusefiya Cemetery

Were these once vibrant lives, now commemorated beneath our feet? We stand before the Yeusefiya Cemetery, a place where history

Explore

耿辛庄桥

Across the Jiuduhe River stands the majestic Luoshen Bridge. Its elegant arches whisper tales of emperors and dynasties. Luoshen Bridge

Explore

Zion Baptist Church

Founded in 1882 Zion Baptist Church stands proudly in Philadelphia. It’s a testament to faith resilience and community. This wasn’t

Explore

Boat house

The clean lines and simple elegance of the Bauhaus movement are all around us here in Tel Aviv. And yet,

Explore