Red brick. Steel skeleton. That’s the Metahaus. A former power substation. It stands proudly in Berlin-Charlottenburg. This impressive building at Leibnizstrasse 65 corner Niebuhrstrasse has a story to tell. A story of power and transformation. Both literal and metaphorical.
Built in 1928 and 1929. The Metahaus was designed by Hans Heinrich Muller. It was a decentralized electrical substation. It supplied power to Charlottenburg. The architecture is typical of Bewag’s industrial style from the 1920s. Imagine the hum of electricity. The constant flow of power. This building pulsed with energy.
The Metahaus wasn’t just about electricity. It also transformed its purpose. In 1951-53 an extension was added. The substation closed in the 1980s. Then came a remarkable change. Architects Petra and Paul Kahlfeldt took on a monumental task. Between 1999 and 2001 they transformed the Metahaus. They converted it into a design center. The inner courtyard now boasts a stylish shed roof.
Today the Metahaus is home to MetaDesign. A renowned design agency. Founded in 1979. This firm has been shaping German branding for decades. They work with major companies. From the Bundesregierung to DAX 30 firms. MetaDesign’s influence is undeniable. It’s a testament to the Metahaus’s own evolution.
The building itself became a symbol. It reflects the agency’s innovative spirit. Their work on digital user journeys. The creation of invisible touchpoints. The translation of brands into experiential spaces. All of this speaks volumes. The Metahaus once generated electricity. Now it generates groundbreaking design.
It’s a fascinating blend of past and present. Industry and creativity. Power and innovation. This iconic building still stands tall. A tribute to Berlin’s enduring spirit. The Metahaus is more than just a building. It is a symbol of transformation and enduring legacy. A place where power and creativity converge. A true gem of Berlin’s architectural landscape.